During the club season, Club Directors who lease or own a facility are faced with the challenge of filling the courts to create additional revenue streams and pay the bills. Club team practices fill the courts from 5:30PM til close, but what other programming can bring in revenue during the morning and afternoon?

Here are creative ways to fill your volleyball facility during the off peak hours:
  1. Private Lessons
    Offer court rental to your club’s coaches so they can run private lessons. This is also a great way to bring new players to your facility. Lesson can be run after school from 3:30-5:30 PM Monday – Friday
  2. Feeder Club Practices
    These are non-club affiliated club teams. They are typically local high school programs that run a short season and run into gym conflicts due to basketball. This can be run from 3:30-5:30 PM during the weekdays
  3. Academy / Cadet Program
    This is a train and play program for players who did not make a club team or opted out of playing club volleyball. This can be run on Friday evenings from 5:30-7:30pm.
  4. Mommy and Me or Daddy and Me
    This program is designed for stay-at-home parents or parents who have the morning off to be with their kids. This program can start as early as 2 years old and focuses on motor skill development while learning volleyball. The ideal time to run this program is from 10:00AM – 11:00AM during the weekday.
  5. Pickle ball and Senior Programs
    You can offer a Pickle ball League or rent your courts to the city or senior center for Pickle ball programming. The ball will not bounce well off of sport court, so if that is your facility’s flooring, this would not be a good option, but the game can be played on a non-sport court surface. Senior workout classes, wheelchair volleyball (with a beach ball or balloon), and assisted living outings are an opportunity to rent your facility to this demographic during the morning or early afternoon hours.
  6. Home School Training and Tournaments
    Depending on where your club is located, there could be numerous organized homeschool organizations and communities looking for volleyball training and competition space during the morning and early afternoon. These groups are ideal for long term, consistent rental agreements.
  7. Theater Clubs
    Due to space limitations, there are theater clubs looking for space to rehearse. Your facility can be a great option for clubs after school until club practices begin.
  8. Special Needs Programs
    Special needs programs in your area organize outings for their families and participants. These groups seek environments that are safe while offering a fun and active experience. They typically have plenty of staff and volunteers so it is not a heavy lift for your staff.
  9. YMCA
    In the colder months, there are groups looking for indoor space to continue their classes, for example, walking clubs. By opening your doors to this group, you will have a new set of customers who are now aware of your facility and can spread the word.
  10. Birthday Parties
    Parents are always looking for new ways to celebrate their kids birthdays, especially the 10 and under ages. Set up a volleyball net or obstacle course on one of the courts, provide a room for arts and crafts station, music, and some tables and chairs for food and you can entertain a large group for two hours. The key is finding a time that available. This also brings in potential customers for your youth programs. Hand each party go-er a free class pass or discount on your next youth clinic.
  11. Local Business Commerce Meetings and Corporate Events
    Your local city or county has numerous groups such as the Chamber of Commerce, Rotary Club, Business Associations, and networking circles that have monthly or quarterly meetings. Local businesses plan corporate events for team bonding. Open your facility to these groups to cater a meal and host their next outing.

Finding creative ways to utilize your volleyball facility during off-peak hours not only helps cover operational costs but also builds a stronger connection with your community. By offering diverse programming that appeals to different age groups and interests, you can maximize your court space while introducing new potential customers to your facility. Whether it’s private lessons, special needs programs, or business meetings, every opportunity to bring people through your doors increases visibility and strengthens your brand. With a little strategic planning, your facility can become a hub of activity all day long—not just during club season.